Think of ChatGPT as the most capable new hire you’ve ever had. It’s eager, incredibly fast, and has access to a vast repository of knowledge. But like any new team member, its output depends entirely on the quality of your instructions. Give it a vague, one-line request, and you’ll get the work of an inexperienced intern- generic, lacking in context, and needing heavy edits.
To get the work of a seasoned strategist, an expert marketer, or a sharp analyst, you need to provide a professional-level brief. You need to give it a role, context for the task, and clear constraints for the final output.
Using these prompts is straightforward: simply find the prompt that matches your goal, replace the text inside the [brackets] with your own specific information, and copy the complete template directly into your chat.
This guide is your playbook of strategic briefs. It’s not just a list of questions to ask; it’s a curated collection of structured, copy-and-paste templates designed to transform ChatGPT from a fun novelty into a powerful, productivity-driving force for every department in your business. Prepare to delegate with confidence and get expert-level results, every time.
I. Marketing & Content Creation
Drive engagement and growth with targeted, high-quality content.
- Comprehensive Blog Post or Article
Act as an expert content strategist and SEO specialist.- Topic:
[Your Article Topic] - Target Audience:
[Description of Target Audience, e.g., small business owners] - Primary Goal:
[Primary Goal, e.g., educate readers, drive sign-ups]
The article should:
- Be approximately
[Word Count]words. - Have a
[Tone, e.g., professional, witty, instructional]tone. - Include a compelling title and an introduction with a strong hook.
- Be structured with H2 and H3 headings.
- Naturally incorporate the keywords:
[Keyword 1, Keyword 2, Keyword 3]. - Conclude with a call-to-action to
[Desired Action, e.g., download our ebook].
- Topic:
- Persuasive Product Description
Write a persuasive product description for our new[Product Name].- Product Type:
[Type of Product, e.g., a smart home device] - Target Audience:
[Describe Target Audience, e.g., tech-savvy homeowners] - Key Benefits:
[Benefit 1],[Benefit 2], and[Benefit 3] - Tone:
[e.g., exciting and innovative, reliable and trustworthy]
- Product Type:
- Multi-Platform Social Media Campaign
Act as a social media manager for our brand,[Your Company Name]. Create a campaign announcing our new[Feature/Product Launch/Offer]. Maintain our brand’s[Brand Voice, e.g., fun and approachable]voice.
The campaign needs tailored posts for:- LinkedIn: A professional post targeting
[LinkedIn Audience], focusing on[Business Benefit]. - Twitter/X: A concise and engaging thread (3 tweets) with relevant hashtags.
- Instagram: A caption for a visual post that asks a question to drive engagement.
- LinkedIn: A professional post targeting
- Social Media Content Calendar
Create a[e.g., 7-day]social media content calendar for[Instagram and Facebook].- Goal:
[e.g., boosting engagement, promoting a product launch] - Content Mix: Include ideas for
[educational posts],[behind-the-scenes content], and[promotional posts]. - Requirements: Suggest visual content ideas, relevant hashtags, and optimal posting times.
- Goal:
- High-Converting Email Marketing Copy
Draft an email for our upcoming marketing campaign.- Audience:
[Description of Email List Segment, e.g., Customers who haven't purchased in 90 days] - Goal: To get them to
[Action, e.g., use a special discount code]. - Offer:
[Details of the Offer, e.g., 20% off with code WELCOME20] - Tone:
[e.g., urgent and exciting, warm and personal]
The email needs:
- 10 engaging subject line options to A/B test.
- A short, personalized preview text.
- A clear, benefit-driven body copy.
- A single, prominent call-to-action button labeled “
[Button Text]“.
- Audience:
- Integrated Marketing Plan
Outline an integrated marketing plan to launch our new[Product/Service].- Target Market:
[Specific Target Market, e.g., young professionals aged 25-35] - Strategies: Incorporate digital channels (SEO, PPC, influencer collaborations), potential traditional media, and partnership opportunities.
- KPIs: Define 3-4 Key Performance Indicators to measure success, such as
[e.g., website conversion rate, lead generation numbers, sales figures].
- Target Market:
II. Sales & Customer Relationship Management
Streamline your sales process from outreach to closing.
- Personalized Cold Outreach Email
Act as a Business Development Representative. Draft a personalized cold email to[Prospect's Name], the[Prospect's Title]at[Prospect's Company].- My Company’s Value: We provide
[Your Product/Service]that helps businesses like theirs[Key Benefit]. - Personalization: Reference a specific point of interest, like
[Their recent funding round, a post they wrote on LinkedIn]. - Goal: Book a 15-minute discovery call.
- Tone: Keep it concise, professional, and respectful, ending with a clear question.
- My Company’s Value: We provide
- Compelling Sales Pitch
Write a persuasive sales pitch for our[Product/Service], tailored to convince[Specific Client Type, e.g., busy HR managers].- Highlight unique benefits like
[Unique Benefit 1]and[Unique Benefit 2]. - Address common objections such as
[Common Concern 1]. - Include a strong call-to-action to
[e.g., book a demo].
- Highlight unique benefits like
- Handling Sales Objections
I am a salesperson for[Your Product]. A prospect has raised the following objection: “[Paste Prospect's Objection Here]“. Our key differentiators are[Differentiator 1, Differentiator 2].Provide 3 different strategies to respond. Frame the responses to:- Acknowledge and validate their concern.
- Reframe the issue around value and ROI, not just price.
- Ask an open-ended question to uncover the root cause of the objection.
- Also, check prompts to Unlock Sales Mastery
III. Customer Support & Service
Deliver exceptional support and build customer loyalty.
- Empathetic Customer Complaint Response
Act as a senior customer support specialist. A customer is upset about[Specific Issue, e.g., a late delivery].Draft a professional and empathetic response that:- Acknowledges their frustration and sincerely apologizes for the problem.
- Clearly explains the proposed solution:
['we are shipping a replacement immediately']. - Offers a small gesture of goodwill, such as
[a 10% discount on their next order]. - Provides a direct contact or ticket number for follow-up.
- Chatbot Script & Response Generation
Develop a comprehensive chatbot script for our company to handle tier-1 customer support.The script must include:- Solutions: For common issues like
[Return Policy],[Shipping Times], and[Feature Functionality]. - Escalation Protocols: Clear instructions for how to handle complex problems that require a human agent.
- Solutions: For common issues like
- Proactive FAQ Content Creation
Generate a list of Frequently Asked Questions (FAQs) for our new product:[Product Name].Create detailed questions and clear, concise answers for categories like:- Product Features
- Pricing & Billing
- Troubleshooting
- Account Management
- Analyzing Customer Feedback
Analyze the following customer feedback collected over[the last quarter]for our[Product/Service].- Feedback Source:
[Paste customer feedback data here or describe the source, e.g., survey results, support tickets].
Identify the following:
- Key positive themes.
- Recurring pain points or areas of dissatisfaction.
- Actionable suggestions for improvement, prioritized by impact.
- Feedback Source:
IV. Human Resources & Team Management
Streamline hiring, development, and internal operations.
- Detailed and Engaging Job Description
Act as an experienced HR Manager. Write a compelling job description for a[Job Title]position.- Company Culture: Reflect our culture of
[e.g., collaboration and innovation].
The description must include:
- An engaging “About Us” section.
- A bulleted list of key Responsibilities.
- A bulleted list of required Qualifications.
- A list of key Benefits.
- Company Culture: Reflect our culture of
- Structured Interview Questions
Generate a set of interview questions for the role of[Job Title].- Critical Competencies:
[Problem-Solving],[Team Collaboration],[Project Management].
For each competency, create 3-4 questions, including:
- Behavioral Questions (e.g., “Tell me about a time when…”)
- Situational Questions (e.g., “Imagine you are faced with X…”)
- Critical Competencies:
- New Hire Onboarding Checklist
Develop an onboarding checklist for new hires in the[Sales Department].- Timeframe: The checklist should cover key activities for their first
[e.g., week, 30 days]. - Activities: Include items like
[essential paperwork],[system access setup],[introductory meetings], and[initial training modules].
- Timeframe: The checklist should cover key activities for their first
- Performance Evaluation Framework
Develop a performance evaluation framework for the[Marketing Specialist]role.The framework should include:- KPIs: 3-5 relevant Key Performance Indicators.
- Competency Assessments: For skills like
[Communication]and[Problem-Solving]. - Feedback Mechanism: A structured process using
[e.g., self-assessment, manager review].
- Company Policy Drafting
Help me draft a clear and comprehensive company policy on[Remote Work].Ensure it covers key areas like:- Eligibility and expectations.
- Responsibilities for employees and managers.
- Security protocols.
- Procedures for equipment use.
V. Business Strategy & Innovation
Leverage AI for analysis, planning, and forward-thinking decisions.
- In-Depth SWOT Analysis
Act as a senior business strategist. Conduct a detailed SWOT analysis.- Company:
[Your Company Name] - Industry:
[Your Industry] - Context: We are currently facing
[e.g., increased competition].
Identify potential Strengths, Weaknesses, Opportunities, and Threats. Present the output in a four-quadrant table and provide a strategic implication for each point.
- Company:
- Competitive Analysis Framework
Act as a market intelligence analyst. I need to conduct a competitive analysis of[Competitor's Name].Provide a detailed breakdown structured in the following sections:- Product Offering & Value Proposition
- Pricing Strategy
- Marketing & Messaging
- Perceived Strengths & Weaknesses
- Conclusion with 3 strategic takeaways for my business.
- Market Trend Summary
Summarize the top 3-5 latest trends in the[Renewable Energy Sector]that could significantly affect[our solar panel sales]. For each trend, briefly explain its potential positive or negative impact. - Innovative Idea Generation
Generate 3-5 innovative product or service ideas for our[Eco-friendly Home Goods Line]that leverage[AI Personalization]to solve the customer pain point of[Difficulty finding sustainable alternatives]. Briefly outline how these ideas align with market trends. - Executive Summary for a Business Plan
Draft an executive summary for a business plan for[Launching a mobile app for local artisans].- Target Audience:
[Potential Investors]
Ensure it covers: the problem, solution, target market, competitive advantage, team, financial summary, and funding request.
- Target Audience:
VI. Financial Planning & Budgeting
Structure your financial strategy and track performance.
- Budget Allocation Plan
Assist me in creating a budget plan.- Financial Goal:
[e.g., Reduce operational expenses by 15%] - Time Period:
[The next fiscal year] - Expense Categories: Allocate our budget across
[Marketing],[R&D],[Staffing], etc. - Tracking: Suggest how to track progress toward the goal.
- Financial Goal:
- Financial Forecast & Strategy
Prepare a detailed financial forecast for our[SaaS Business]for the next[12 months].- Incorporate projections for revenue streams and operating expenses.
- Analyze how factors like
[Anticipated market trends]could impact financial stability. - Provide 2-3 recommendations for cost optimization.
VII. Legal & Crisis Management
Prepare for challenges and protect your business.
- Crisis Communication Strategy
Outline a crisis communication strategy for responding to a[Negative viral social media post].The strategy should include:- Immediate Steps: Internal notification, forming a crisis team.
- External Communication: Key messages, channels to use, designated spokesperson.
- Stakeholder Management: Plans for customers, employees, and investors.
- Legal Document Outline (NDA)
Draft an outline for a Non-Disclosure Agreement (NDA).- Purpose: For use when discussing
[Proprietary Technology]with[Potential Partners].
The outline must include key clauses such as:
- Definition of confidential information.
- Obligations of the receiving party.
- Term/duration of confidentiality.
- Exclusions from confidential treatment.
- Remedies for breach.
- Purpose: For use when discussing

Would have included prompts for Finance or Accounting. Just as integral, if not more, to the lifespan of an organization.
wow!
Can you provide a financial statement containing an income statement and balance sheet using the following data?
Write a list of [number] strategies for building a strong company culture
Good to have PROMPT page like this!!